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VTN bets big on the future of wellness being ‘connected and customised’
Leading talent in the international sales and social influencer community come together in Sydney this week for VTN’s Annual Summit; ‘A Journey Ahead of Time’.
The event offers immersive brand experiences,...
Pureplay Archives

Amazon Australia’s director of operations talks warehouse tech and growth
"It's about how we keep delighting customers and ensuring that people are excited to come back and shop online with us."

Why Asian e-commerce giant GoTo is cutting costs despite top-line growth
The wave of layoffs affecting technology companies around the world has come home to GoTo, which plans to reduce its hea...

How to optimise your e-commerce site, according to science
Here's what the latest scientific research says about reducing price sensitivity, maximising promotions and reducing dro...

Booktopia exits publishing JV, losing $1.6 million
Booktopia Group says it has sold its stake in publishing business Welbeck ANZ, losing $1.6 million on the short-lived jo...

There’s no such thing as a perfect leader: Zalora’s Simone Cortini
Simone Cortini has come a long way from his hometown of Milan, Italy. As chief platform officer at Zalora, Asia's leadin...

How Hong Kong gourmet food start-up Le Dessert is tapping into tech to grow
Started by a Frenchman in 2018, Le Dessert has quickly risen to prominence in Hong Kong’s competitive food landscape, th...

Why fast-growing tea brand Naoki Matcha is looking to open stores
Since launching in 2015, Naoki Matcha has built a reputation for sourcing high-quality products and a loyal following in...

Diwali deep dive: Rural online shoppers powering India’s festive season
India’s biggest festive season Diwali has just ended, and the standout trend from this year’s event was the participatio...

“Amazing acceleration”: Aussie online supplement brand Vitable eyes APAC
By taking an online quiz, Vitable’s customers can have a personalised packet of supplements delivered to their door each...

Adore Beauty sales tumble, New Zealand expansion continues
Loyalty program members were instrumental in generating sales contributing nearly 60 per cent while the mobile app contr...

How bug bounty hunters are helping to keep e-commerce platforms safe
One prime example of a successful bug bounty program in the e-commerce space is the partnership between Lazada and YesWe...

Mys Tyler founder on why fashion brands should embrace body positivity
The founder of the inclusive fashion brand discusses the feedback she gets from women on how they feel about their bodie...

Booktopia boardroom spill clears the way for new CEO, says founder
“The company will now undertake a search for new non-executive directors, one of which will be appointed chairman,” said...

How Lazada aims to stop the sale of counterfeit products online
It’s a brave new world for Lazada as it pioneers the region’s first e-commerce anti-counterfeiting consortium. Rising co...