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Norrelle Goldring

Norrelle is a commercial & insights driven strategist, growth agent, global sales & marketing leader with 17+ years building and growing retail & consulting businesses. She drives growth through change, with customer experience at the centre. Her background combines channel, customer and category across insight & research, strategy, marketing, sales operations and activation. She brings diverse perspectives from multiple industry sectors including FMCG, retail, consumer durables, technology and telco.

From the author

Deep dive: What social commerce looks like around the world

Shopping on social media platforms is expected to reach US$1.2 trillion in global sales by 2025. Here's what you need to...

From Hungry Jack’s to Fendi: How brands can leverage the metaverse

As the metaverse nears the peak of the hype cycle, many brands and retailers have already found multiple ways to leverag...

Quick commerce: Here’s what you need to know

On-demand grocery delivery is growing at a rapid pace around the world, but how sustainable is the growth and what will ...
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Inside the evolution of the meal kit subscription industry

Food and beverage subscription boxes have taken off in the past few years, and look set to be a permanent feature of the...

The lockdown liquor trends that are here to stay

Liquor retailers have innovated in a variety of ways in the past 18 months to match consumer demand and keep their heads...

Luxury store round-up: Nordstrom makes new Home and fast food goes fancy

Luxury spending during lockdowns does not appear to have abated. Retail innovations in indulgence and luxury categories ...

Down, but not out: Welcome to the new physical retail

As the pandemic grinds on, retailers around the world are innovating in omnichannel ways in categories thought to have s...

Opinion: Is the pandemic pet boom sustainable?

Last year saw a rise in pandemic pets to keep people company in lockdown, but now that the initial boost has died down, ...

Spice up your life: The rise of home cooking

Thanks to lockdown, many people have discovered their inner chef, but now that working from home may be a permanent fixt...

New experiential stores from around the globe to check out

Growth and recovery of some quarters of retail during the pandemic in India and China ride on new formats and services. ...

Making retail lemonade from pandemic lemons

The coronavirus pandemic has given rise to a number of new retail opportunities, and luxury is undergoing something of a...

Snacking, managing Covid kilos and panic buying: Consumer trends of 2021

Here's how consumers are feeling about what they're consuming at home right now.

5 cool new global stores to check out

Lockdowns haven’t prevented some retailers from innovating with both new physical store openings and digital concepts.

Retail’s new kids on the bricks-and-mortar block

As cities and countries slowly open back up, some corners of retail have taken the opportunity to innovate with new phys...

Cheers! A toast to the liquor industry

Creativity and collaborations were key when the pandemic forced liquor businesses to find new ways to connect with custo...

How COVID-19 will change consumer behaviour

Beyond the immediate crisis, retailers need to consider how consumer behaviour will change in the future.

Where there’s hope, there’s life

How global retailers are responding to the COVID-19 crisis.

Life after coronavirus

What will consumer buying patterns be like once the COVID-19 pandemic is over. Here are a few predictions.

Eat, pray, shop: When retail meets religion

The transformation of malls into community centres has led to the rise of places of worship in retail around the globe.

Luxury resale comes of age

Luxe items are now more affordable for younger generations, but some brands risk the train leaving without them.