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After World Cup warm-up, Aussie retailers ready for women’s event next year

Adidas displays its kits in-store at Emporium Melbourne. Supplied
The 2022 FIFA World Cup will come to an end this weekend, with the final match between Argentina and France to be played at Lusail Stadium in Qatar on Sunday. And despite the public outcry over the host nation’s human rights record in the lead-up to the event, it doesn’t seem to have dampened consumers’ interest in the tournament, judging by their spending habits.  Around the globe, retailers from China’s to Britain’s electronics chain AO World have reported seeing a sales boos
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